Live for Yourself - Chicago based coaching and consulting services
LFY Consulting, based in Chicago, IL, offers coaching and consulting services for achievement oriented business professionals that are in a managerial or directorial level position, that have thought about leaving their job or starting their own business due to feeling stuck and unfulfilled.

Live for Yourself (LFY) Podcast - Dr. Benjamin Ritter

Welcome to The LIVE for Yourself Podcast - with your host Dr. Benjamin Ritter, a Chicago based social entrepreneur, coach, consultant, mentor, and expert in the fields of personal and professional internal leadership development.

The LIVE for Yourself Podcast highlights thought leaders and speakers from LIVE events, covering a range of topics; including dating, relationships, business, life coaching, leadership coaching, and personal development. Each of these areas plays a direct role in our levels of health, wealth, happiness and ultimately our sense of self. In each episode we attempt to uncover various ways and strategies you can live for yourself, and create greater levels of personal fulfillment and happiness.

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Mission driven entrepreneurship with Emily Griffith of Lil Bucks

In this episode we interview Emily Griffith founder of Lil Bucks and digital marketing consultant. Emily's digital marketing career took her from Chicago to Sydney, Australia where she lived out her dreams of surfing and working down under. While enjoying an acai bowl at her favorite cafe, she unexpectedly discovered sprouted buckwheat being used as a high-protein, gluten-free granola replacement, and the idea for Lil Bucks and bringing the power of sprouted buckwheat to the States was planted. When she came back to Chicago she got to work, cultivating her dream into reality, and launched Lil Bucks shortly after. Almost a year from the launch date we discuss her companies and the value of mission driven entrepreneurship. Find out more about Lil Bucks at and @lovelilbucks. Listeners can also use the discount code “LYFPODCAST” on the Lil Bucks website for 15% off your first order. Enjoy!

Send any questions or comments about the podcast or LFY Consulting to

Benjamin Ritter